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National Caravan Council (NCC) Announces New Consumer Motorhome & Caravan Show

The National Caravan Council (NCC) has set up a wholly owned subsidiary called NCC Events Ltd and announced that it will stage a new exhibition for the motorhome and caravan industry. The NCC Motorhome & Caravan Show on October 25–30 2011 at ExCel in London will showcase the latest motorhome and caravan models to consumers.

John Lally, director general of the NCC, said: “This is the most exciting and positive change for the industry. It’s a win/win situation for all parties and an enormous opportunity to grow the consumer market.

“This new show will be run by the industry, for the good of the industry. Exhibitors will benefit from greatly reduced rates and there will be significantly lower show ticket prices for the consumer. I’m delighted to be involved in this project and to have the support of key players in the industry behind me.”

The major caravan and motorhome industry manufacturers, including Bailey, Coachman, Elddis, Lunar, Swift and Trigano, are financially underwriting NCC Events Ltd. The Caravan Club and the Camping & Caravanning Club have also shown their support with marketing initiatives for the show.

Peter Smith, chairman of the Swift Group, said: “Swift are 100 per cent committed to this new show and I am thrilled that the industry has taken control of its own destiny.” Bailey chairman Patrick Howard agreed. He said: “It’s fantastic that the industry has come together and can now offer a truly coordinated marketing effort to drive higher consumer traffic to the show. This in turn benefits all of the industry and the visiting public will pay lower entry prices.”

www.motorhomeandcaravanshow.co.uk

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